Boost your research career with Twitter and LinkedIn - deadline for sign-up

The course takes place on 23 October and 13 November 2019, from 9.00 to 12.30 and includes homework. Sign up before: 17 September!

Platforms like Twitter and LinkedIn allow you to find and reach out to other experts and collaboration partners throughout the world. And they give you a potential global audience for your own specific research field and project.

In this course, you will learn how to monitor specific fields, share via Twitter and LinkedIn networks, and integrate social media into conferences, seminars, research and communication.

Goal
You will:

• Learn how to use Twitter and LinkedIn in a way that supports your work and career as a researcher
• Find your own specific social media method and concept to fit your personality and research topic

Content
You will see what Twitter and LinkedIn can do, and how you as a researcher and communicator can get the platforms to work together. In the course we will go through the following. How to:

• be strategic in your use of social media
• set up personal routines, augmented by automation, for monitoring news and ideas from specific research areas
• integrate social media in events and conferences
• get other people involved in your research
• use Twitter and LinkedIn to expand your network
• crowdsource content for specific research projects
• create a personal social media brand, centered on your own expertise
• extend your reach and better define your own research field at an international level
• make yourself the expert on popular research/science platforms like Reddit and Quora

The course consists of two morning workshops. In the first one (day one), you find an element within your own research area or specialty that can be used for a concept on Twitter, LinkedIn or other research-oriented platforms.

Your homework between the two workshop days is to implement this concept and to start posting.

In the second workshop (day 2), you will get feedback on your work so you can refine your concept for even greater impact.

Participants and expectations
For researchers, scientists and communication staff at the University of Copenhagen. The course is relevant for both beginners and experienced users. However, before starting the course, beginners need to have set up a Twitter and LinkedIn account, and to have familiarized yourself with the basic functions of the platform.

Note: The course will be held in English. If all present are Danish-speaking, the course may be held in Danish.

Dates
23 October and 13 November 2019, from 9.00 to 12.30 (including lunch)

Sign up before: 17 September!

Course fee
980

Instructor
Mike Young is the former editor of the University Post at the University of Copenhagen. His agency Mike Young Academy has done courses in social media for researchers in Denmark, Norway, Belgium and Switzerland.

Does your department, faculty or university need to boost the international impact and career of your researchers? More about the Mike Young Academy courses in social media for researchers here.